Sweet Success: How Patience, Persistence & RangeMe Premium is a Winning Combo for Sugar Bliss
When it comes to RangeMe, the more effort you put into the platform, the more you get out of it, and Teresa Ging, Founder of Chicago-based Sugar Bliss, is a perfect example of this. Since signing on as a Premium subscriber in 2022 to showcase the brand’s gourmet cookies, she’s submitted products to 15 limited time retail campaigns, and has made more than 50 direct submissions to retailers.
The results of her efforts speak for themselves; Sugar Bliss has already onboarded with Compass for distribution at 500 foodservice operations nationwide, and her products are now at every KeHE distribution center around the country (she was one of the Golden Ticket winners from KeHE’s TRENDfinder initiative last year).
In addition, she’s had more than a dozen recent face to face meetings – many via ECRM Connect – with national and large regional retail chains from introductions that began with one of these RangeMe submissions.
And Ging continues to submit products every opportunity she gets, because she knows that when it comes to getting onto retail shelves, the process is a marathon, not a sprint, and consistency over the long term wins.
From Wall Street to Main Street
While Sugar Bliss may …