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Graham Firrell is a visionary entrepreneur who has carved a niche for himself in the health and wellness industry. As the founder and CEO of GoWild Australia, he has introduced the world to the Kakadu Plum (aka gubinge), a superfood native to the coastal outback of Northern and Western Australia. Under his leadership, GoWild Australia has become a global supplier of the gubinge fruit and has developed all-natural liquid extracts, whole fruit powders, and process solutions from Indigenous Australian traditions.

The ‘Koala-fications’ of the Kakadu Plum

For over 60,000 years, Indigenous Australian communities have wild-harvested and used the Kakadu Plum as a medicinal, nutritious, and tasty food source. Today, this amazing superfood is recognized not only as the world’s richest source of natural Vitamin C, but also for containing over 50 various identified nutritive compounds. GoWild Australia sources the Kakadu Plum exclusively from native communities and cooperatives across Northern and Western Australia. These communities grow and supply this special ‘super fruit’ from sustainably managed and naturally wild forests or semi-wild plantations under their direct control. 

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GoWild Australia’s product applications can include foods, supplements, medicinals, nutraceuticals, skin care, hair care, body care products, and beverages …

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In: Retailing Tips|Last Updated:

You may have heard of DUNS numbers, but if you aren’t sure what they are or what they are used for, you have come to the right place. It seems like to run a business these days, there are endless requisites or options that help your business run smoother, and a DUNS number is one of them.

Businesses of any size will benefit from obtaining a DUNS number, as there are a number of advantages to having one. For starters, lenders and business partners will view your business as more credible if you have a valid DUNS number. They are helpful for businesses and business owners working to acquire loans or funding, or attract new customers or business partnerships.

Additionally, a DUNS number is important if you want to access certain financial information databases which are only available to DUNS number holders.

These numbers are also beneficial for protecting your identity in the marketplace and getting access to better opportunities for growth on an international scale.

Learn more about this important business tool below and why it may be beneficial to get one for your business.

What Is a DUNS Number?

Simply put, a DUNS (Data Universal Numbering System) number, sometimes stylized …

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In: Retailing Tips|Last Updated:

Graham Firrell is a visionary entrepreneur who has carved a niche for himself in the health and wellness industry. As the founder and CEO of GoWild Australia, he has introduced the world to the Kakadu Plum (aka gubinge), a superfood native to the coastal outback of Northern and Western Australia. Under his leadership, GoWild Australia has become a global supplier of the gubinge fruit and has developed all-natural liquid extracts, whole fruit powders, and process solutions from Indigenous Australian traditions.

The ‘Koala-fications’ of the Kakadu Plum

For over 60,000 years, Indigenous Australian communities have wild-harvested and used the Kakadu Plum as a medicinal, nutritious, and tasty food source. Today, this amazing superfood is recognized not only as the world’s richest source of natural Vitamin C, but also for containing over 50 various identified nutritive compounds. GoWild Australia sources the Kakadu Plum exclusively from native communities and cooperatives across Northern and Western Australia. These communities grow and supply this special ‘super fruit’ from sustainably managed and naturally wild forests or semi-wild plantations under their direct control. 

OLYMPUS DIGITAL CAMERA OLYMPUS DIGITAL CAMERA

GoWild Australia’s product applications can include foods, supplements, medicinals, nutraceuticals, skin care, hair care, body care products, and beverages …

Read More

In: Retailing Tips|Last Updated:

In today’s fast-paced digital era, where information spreads like wildfire, having a well-crafted press kit is essential for business. A press kit acts as a powerful communication tool that allows you to present your brand, story, or event in a professional and compelling manner to journalists, collaborators, and other influencers. 

While a press kit is an integral component of any publicity campaign, it won’t get your company in the news on its own. Instead, a press kit aims to help a reporter or influencer– once they have decided they are interested in your brand – to create a better, more accurate and compelling story and spread your message. 

What exactly is a press kit?

A press kit serves as a one-stop resource that journalists, bloggers, and influencers can access to obtain comprehensive information about your brand. It includes press releases, fact sheets, high-resolution images, and key contact information, eliminating the need for them to search for details on their own. This makes their job easier, saves them time and increases the likelihood of your brand being covered. 

In addition, a well-crafted press kit showcases your professionalism and attention to detail. It helps establish your brand’s credibility by providing accurate and …

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Doing Well by Doing Good: How Fair Trade Benefits Brands, Retailers, and Foodservice

Fair trade is not just a way to do good – it is a way to transform businesses, meet sustainability goals and build resilient and transparent supply chains. Fair trade products are found across several industries including coffee, consumer packaged goods, produce, floral, seafood, apparel, and home goods. 

What is fair trade? 

Fair trade is a global movement that puts people and the planet first. It helps connect suppliers and buyers who want to source products from farms and factories that operate with the best social and environmental practices.

The people who produce our food and products face numerous health and safety issues. Fair trade standards help keep workers safe by providing health and safety protections such as eliminating forced and child labor, mandatory training to reduce repetitive stress injuries and pesticide exposure. 

In addition, adhering to fair trade standards comes with added benefits to producer communities. For every Fair Trade Certified™  product sold, the farm or factory workers involved in its production earn an additional amount of money that goes into a worker controlled community development fund at origin to spend on projects that meet their social, economic, and environmental needs.  These community development projects can include clean water, …

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In: Retailing Tips|Last Updated:

Graham Firrell is a visionary entrepreneur who has carved a niche for himself in the health and wellness industry. As the founder and CEO of GoWild Australia, he has introduced the world to the Kakadu Plum (aka gubinge), a superfood native to the coastal outback of Northern and Western Australia. Under his leadership, GoWild Australia has become a global supplier of the gubinge fruit and has developed all-natural liquid extracts, whole fruit powders, and process solutions from Indigenous Australian traditions.

The ‘Koala-fications’ of the Kakadu Plum

For over 60,000 years, Indigenous Australian communities have wild-harvested and used the Kakadu Plum as a medicinal, nutritious, and tasty food source. Today, this amazing superfood is recognized not only as the world’s richest source of natural Vitamin C, but also for containing over 50 various identified nutritive compounds. GoWild Australia sources the Kakadu Plum exclusively from native communities and cooperatives across Northern and Western Australia. These communities grow and supply this special ‘super fruit’ from sustainably managed and naturally wild forests or semi-wild plantations under their direct control. 

OLYMPUS DIGITAL CAMERA OLYMPUS DIGITAL CAMERA

GoWild Australia’s product applications can include foods, supplements, medicinals, nutraceuticals, skin care, hair care, body care products, and beverages …

Read More